By Whisbi Marketing | January 29, 2020
Customer expectations are changing, and the old ways of doing customer service are being forced to change with them.
In the past, internal KPIs were the ultimate goal to reach, with metrics such as average call length and abandon rate being used to assess performance. Recently, however, there has been a shift to external factors such as quality scores and customer retention rates.
These shifts reflect a much bigger change in how companies approach customer service. Businesses are moving from a focus on quantity to...
By Whisbi Marketing | January 28, 2020
Automakers are on a quest to revamp the digital customer experience for car buyers, who spend 60% of their time online, and over three hours in the dealership.
Car buying behaviour has evolved, requiring automakers to rethink their brand engagement and support their dealerships by reaching online car buyers as soon as possible. Conversati...
By Whisbi Marketing | January 15, 2020
The rules of pre-sales engagement have changed. Buyers have more knowledge of products than ever before. And yet, they will not make a purchase unless they’re sure about what’s in it for them: a great car at a good price, a competitive mobile data plan with a long-term validity, a vacation rental villa that costs less than what they might find on an online accommodation-sharing website. Modern consumers are well-informed and demanding, and expect brands to engage them on a personal level.
Enterprises are increasingly looking beyond traditional lead ...
By Whisbi Marketing | January 14, 2020
Let's kick-off the new year with two big product updates. We have been working hard to get these new updates to you by the beginning of 2020, and we cannot wait to tell you all about them.
Entering the new decade, we defined and validated the workflows of the broadcasting experience and we decided to fully redesign our Whisbi One-to-Many app. Check out the new Whisbi Broadcast app below!
Here's why you should make the switch: